OEM basic knowledgeFor BtoB

[Complete archived version] Specification checklist when requesting character goods OEM on the assumption of mass production

Summary of this article:For companies that outsource character goods OEM, anime goods mass production, and oshi-katsu goods production to Chinese factories, we will organize how to create specifications that stabilize estimate accuracy, sample progress, and mass production quality. We will explain the items you should check for BtoB projects, including stuffed animals, Acstar, Ackey, badges, bags, towels, and stationery miscellaneous goods.
Character goods OEM specifications and sample confirmation before mass production

1. Why do specifications affect the success or failure of character goods OEM?

When promoting IP goods, anime/game sales, promotion goods, lottery prizes, and prize prizes as a Chinese OEM, the first thing that becomes important is the accuracy of the "specifications."

If you proceed with the estimate based only on the design image, the quantity, number of SKUs, materials, packaging, inspection standards, and delivery conditions will remain vague, making it easy for unit price differences, delivery date adjustments, and sample corrections to occur later.

Points to noteFor products sold in Japan, it is important to organize specifications including mounts, JAN stickers, blind packaging, sorting by SKU, carton display, and DDP delivery.

In this article, we will compile a specification checklist for companies requesting OEM character goods for mass production, which should be organized before making a quote.

2. 9 items to be decided first for mass production OEM

Product categories and SKUs to check for anime goods mass production

Organizing the following items in advance will make it easier for the factory to estimate, produce samples, and prepare for mass production.

1. Product category

Stuffed animals, acrylic stands, acrylic key chains, badges, bags, towels, stationery, etc.

2. Desired quantity

Mass production quantity, quantity by SKU, possibility of additional production after sample confirmation.

3. Number of SKUs

Number of types by character, design, size, and color.

4. Material specification

Acrylic thickness, fabric type, metal material, printing method, surface treatment, etc.

5. Size

Length, width, thickness, and expanded size. Check the gusset, handles, and inner pockets of bags and pouches.

6. Packaging specifications

OPP bag, mount included, blind silver bag, JAN sticker, set, assorted.

7. Inspection standards

Color differences, printing misalignment, scratches, sewing, needle inspection, mixed SKUs, carton display, etc.

8. Delivery conditions

Delivery to warehouses, event venues, and designated addresses in Japan. Whether DDP delivery is required.

9. Separation of common specifications and individual specifications

Common specifications include packaging, mounts, inspection standards, and delivery conditions. Individual specifications can be easily managed by dividing them into patterns, quantities, sizes, and colors. When working on multiple characters or multiple categories at the same time, creating a SKU table that separates common specifications and individual specifications will reduce estimation errors and mix-ups during mass production.

3. Customer types that are compatible with mass production projects

Character goods OEM for IP companies and goods planning companies

At CharacterCraft Gift, we handle not only one-off novelties, but also consultations on sales products and mass production projects with the premise of series development. Examples of compatible projects are as follows.

  • OEM for IP/licensed products
  • Anime/game merchandise
  • Development of a series of oshi-katsu goods
  • Lottery prizes/prize prizes
  • Character goods/Fancy goods
  • Product development for retail stores, events, and EC sales

For projects that require an NDA, return of supervision, or a large number of SKUs, it is especially important to organize the specifications and progress flow at the initial stage.

4. Production items that are easy to discuss

You can discuss the following character goods all at once.

Stuffed animals/mascot OEM

Push stitches, mascots, sewing pouches, boa bags, etc.

acrylic stand OEM

Regular acrylic stand, diorama pedestal, swinging acrylic stand, special acrylic specifications, etc.

acrylic keychain OEM

Accessories, charms, glitter, holograms, double-sided printing, packaging with mounts, etc.

Tin badge OEM

Hologram, matte processing, blind packaging, random packaging, BOX management, etc.

Pin badge/metal badge OEM

Zinc alloy, plating, epoxy, mount, special box, etc.

Bag/pouch OEM

Tote bags, canvas bags, sewing pouches, push bags, eco bags, etc.

Fancy miscellaneous goods/stationery OEM

Towels, clear files, stationery, magnets, miscellaneous goods, etc.

5. Conditions that are important in BtoB projects for Japan

Character goods OEM for Japan focuses not only on unit price, but also on stability after mass production and delivery conditions.

01

Balance between mass production unit price and quality

We design a realistic unit price based on sales price, desired quantity, specifications, and packaging.

02

Sample confirmation and supervision

For IP products, it is important to check the color, expression, size, and texture of the material.

03

Inspection/packaging/SKU management

We organize quantities by design, blind packaging, JAN stickers, and carton display.

04

DDP delivery available

If delivery conditions including customs clearance, duties, and international shipping are required, we will confirm them at the time of quotation.

05

NDA/information management

For unreleased characters and licensed products, check the scope of data sharing and management methods.

6. Check items to include in specifications

categoryCheck items/description contents
basic informationProduct name, purpose, sales period, desired quantity, number of SKUs, delivery destination
Product specificationsSize, material, number of colors, processing method, attached parts, presence of mount/tag
Packaging specificationsOPP bag, mount included, JAN seal, blind packaging, assorted designation
quality standardsColor difference, printing misalignment, scratches, sewing, needle inspection, mix rate by SKU, carton display
Terms and conditionsSample delivery date, mass production delivery date, inspection method, DDP delivery, presence of NDA

Even if the specifications are not completely complete, sharing the above items to the extent that you understand will make it easier to provide rough estimates and specification proposals.

7. Points to check before mass production for each item

Stuffed animals/mascot OEM

  • Fabric type, pile, color
  • Embroidery position, facial balance, roundness of face
  • Cotton amount, size, sewing line
  • Woven name, paper tag, needle inspection, individual packaging
  • Master sample and mass production tolerance range

Acrylic stand/key chain

  • Acrylic thickness, size, cut line
  • Single-sided printing, double-sided printing, white plate specifications
  • Insert pedestal, metal fittings, protective film
  • Inspection standards for scratches, chips, and printing misalignment
  • With or without mount, OPP packaging, JAN seal

Tin badge OEM

  • Size, shape, back metal fittings
  • Surface processing, hologram, matte processing
  • Blind packaging, random encapsulation, mix rate management
  • Quantity by design, box unit, carton display

Bag/pouch OEM

  • Material, thickness, gusset, handle, inner pocket
  • Printing, embroidery, patches, woven names
  • Hanging tag, JAN sticker, individual packaging
  • Appearance and durability for in-store sales

8. Flow from sample to mass production and DDP delivery

01

Specification arrangement/estimate

Check product category, quantity, SKU, etc. and create a quote.

02

Sample production/supervision

Check the actual sample and adjust color, size, material, etc.

03

Mass production/inspection/packaging

Mass production, inspection, SKU sorting, individual packaging, carton display.

04

Delivery to Japan

DDP delivery to domestic warehouses, event venues, etc. under specified conditions.

9. Frequently asked questions

Q. Can I consult with you even if the specifications are not completed?

A. Yes. Once you know the design rough, reference images, desired quantity, and desired delivery date, you can organize the specifications necessary for mass production.

Q. Can I request multiple categories at the same time, such as stuffed animals and acrylic stand?

A. Yes, it is possible. When proceeding with multiple categories as the same project, manage common specifications and category-specific specifications separately.

Q. Can you handle blind packaging and JAN stickers?

A. Yes, it is possible. For lottery prizes, anime goods, and over-the-counter products, we check the mounts, JAN stickers, blind packaging, and SKU sorting in advance.

Q. Can you consult about mass production projects?

A. Yes. We handle projects that require mass production, such as multiple SKUs, continuous orders, event sales, lottery prizes, and retail sales products.

Q. Can we discuss DDP delivery?

A. Yes, it is possible. After confirming the delivery destination, quantity, number of cartons, and desired delivery date, you can consider a quote based on DDP conditions.

10. Related product/service pages

Please contact us first to arrange mass production specifications.

If you are looking for a mass production company for character goods OEM, anime goods production, oshi-katsu goods, lottery prizes, etc., please contact us first to organize the specifications. If you send us materials showing the design, desired quantity, desired delivery date, and delivery destination, a person in charge will check the contents and provide information on specifications, samples, mass production, inspection, and delivery conditions.

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