LIVE · STAGE · EVENT MERCHANDISE OEM

Live, Stage & Event MerchandiseCustom OEM Manufacturing

We manufacture original merchandise for entertainment agencies, artist management companies, idol management teams, event producers, theatre and musical production companies, and merchandise operators. Projects include concerts, idol events, stage productions, fan meetings, anniversary performances, and nationwide tours.

We can coordinate the project around the fixed event date, organize member-, cast-, design-, color-, and size-based SKUs, prepare approval samples, manufacture multiple product categories, arrange individual packaging, divide cartons by venue, and deliver to an agreed destination in Japan.

Event-Date PlanningApproval, production, inspection, packing, and transport are organized backward from the required date.
Multi-SKU ControlManage members, cast, artwork, colors, apparel sizes, and packaging.
Venue AllocationSeparate quantities for venues, warehouses, online sales, and reserve stock.
Live-event merchandise and member-specific SKUs organized on a sample-room planning table at a Chinese OEM factory
VELLUNEA is an original demonstration IP showing how apparel, acrylic goods, badges, packaging, and SKU data can be managed as one merchandise program.

TARGET COMPANIES

Who is this live and event merchandise OEM service for?

This service is designed for companies responsible for merchandise projects with a fixed performance date or sales launch. It is suitable when multiple categories, members, cast members, designs, and apparel sizes must be controlled together and delivered in a sale-ready condition.

01

Entertainment & Artist Management Agencies

For tour merchandise, anniversary goods, and fan-club products requiring artist-image and logo approval.

02

Idol Management Companies

For member-specific acrylic stands, random badges, photo cards, towels, and other multi-design goods.

03

Event Planning & Production Companies

For teams managing deadlines, packaging, quantities, carton labels, and delivery around a fixed event schedule.

04

Theatre & Musical Production Companies

For merchandise divided by production, role, cast member, theatre, or performance period.

05

Live Merchandise Operators

For multi-category sourcing, SKU tables, sales units, cartons, venue allocation, online stock, and reorders.

06

Fan Club Operators

For member-exclusive sets, attendance gifts, fan meetings, anniversaries, and online sales.

Five-member VELLUNEA character lineup designed to demonstrate multi-member live merchandise development
A shared costume system and member colors make group products and member-specific SKUs easier to review consistently.

POSITIONING

Live merchandise and fan-support goods serve different project goals

The categories can include similar products, but their operational priorities differ. Live, stage, and event merchandise must be delivered before the fixed performance date in a format venue and warehouse teams can handle without confusion.

ComparisonLive, Stage & Event MerchandiseFan-Support Goods
Primary purposeTime-limited sales at concerts, theatres, and event venuesFan collection, display, carrying, and storage
Main buyersEntertainment agencies, event producers, theatre companies, merchandise operatorsGoods planners, retailers, e-commerce companies, and IP businesses
SchedulePlanned backward from performance, warehouse intake, and venue deliveryPlanned around launches, campaigns, pop-ups, or online sales
SKU structureMember, cast, design, color, size, venue editionCharacter, color, storage or display purpose, random design
Delivery controlSeparated by venue, tour date, warehouse, and online inventoryStores, e-commerce warehouses, pop-ups, and general events
Typical productsT-shirts, towels, bags, acrylic goods, commemorative setsAcrylic-stand cases, card cases, pouches, and charms

This page focuses on reverse scheduling, approval, SKU control, apparel sizing, venue allocation, tour inventory, and repeat production.

KEY REQUIREMENTS

Six essential controls for live merchandise OEM production

A successful project requires more than acceptable product quality. Approval and production must fit the event schedule, and every SKU must arrive in a condition that sales and warehouse teams can identify efficiently.

01

Schedule Backward from the Event

Coordinate artwork, quotation, samples, approval, production, inspection, packing, transport, and warehouse intake.

02

Member- and Cast-Based SKU Control

Separate performers, roles, costumes, artwork, venue editions, random goods, and standard goods at SKU level.

03

Apparel Size Quantities

Each body-color and size combination is a separate SKU with its own label and carton information.

04

Parallel Multi-Category Production

Coordinate the different processes for acrylic, badges, towels, apparel, bags, plush, and paper goods.

05

Venue-Ready Packaging

Use OPP bags, backing cards, labels, blind bags, and set packaging that staff can identify quickly.

06

Allocation by Venue and Channel

Separate opening venue, later venues, warehouses, online stock, reserve stock, and additional sales quantities.

Original live-merchandise hoodie featuring a five-color signal emblem
Body color, print position, size range, and labeling are managed together as an SKU plan.
Five zip pouches produced in separate member colors for event merchandise
Member colors and artwork require design-specific quantity, label, and carton control.

QUOTATION INFORMATION

Information needed before quoting live merchandise

You do not need to finalize every specification before the first consultation. However, the event date, preferred products, estimated quantities, SKU count, packaging, and destination help us assess feasibility and build a realistic schedule.

Project Information

  • Event or performance name
  • Performance or sales launch date
  • Opening city and number of tour venues
  • Venue, online, or fan-club sales channels
  • Required arrival or warehouse intake date

Product & SKU Information

  • Preferred product categories
  • Size, material, and process
  • Number of designs, members, and cast members
  • Planned quantity per SKU
  • Random or set-sales requirements
  • Required approval samples

Packaging & Delivery Information

  • Individual bags, backing cards, labels, and JAN codes
  • Blind bags and set packaging
  • Outer-carton markings and pack quantity
  • Quantities by venue or warehouse
  • Venue and online inventory separation
  • Japanese receiving address and conditions
Five acrylic keychains fitted with member-color hardware
A quotation should define hardware color, extra charms, and packaging differences between SKUs.
Member-color silicone wristbands and a woven group-pattern lanyard
Color count, printing, woven construction, hardware, and sales unit affect the quotation.

If specifications are still open, we can begin with the event outline, schedule, budget, and expected retail price. Feasibility is confirmed by product after reviewing quantity, specification, SKU count, packing, and required date.

MERCHANDISE PRODUCTS

Recommended original products for live, stage, and event sales

Product selection should reflect retail-price range, audience, portability, SKU count, and approval schedule. A balanced lineup combines hero items, accessible add-on items, random goods, and commemorative products.

Original tour towel using member colors and a group emblem

Tour Towels & Face Towels

Core concert and tour items. Confirm size, fabric, print area, embroidery, woven labels, packing, and venue quantities.

View Original Towel OEM Options

Multi-SKU live T-shirts produced in five member colors

T-Shirts, Hoodies & Apparel

For tours, anniversaries, and stage productions. Body, color, print position, and size combinations are controlled as SKUs.

Discuss Apparel Merchandise

Canvas tote bag printed with VELLUNEA members and the group emblem

Tote Bags, Shoulder Bags & Pouches

Materials, sewing, printing, handles, and zippers can follow the event visual system.

View Bag & Pouch OEM Options

Five original member-specific acrylic stands for live-event merchandise

Acrylic Stands & Keychains

Suitable for member, cast, costume, and venue editions. Artwork, cut line, base, hardware, and packing are organized by SKU.

View Acrylic Stand Specifications

Random-sale badge collection with two designs for each of five members

Button Badges & Metal Pins

For member goods, random assortments, and add-on purchases. Confirm designs, ratios, blind bags, and set composition.

View Badge & Pin OEM Options

Five small plush keychains based on original member hairstyles and costumes

Plush Toys & Mascots

For artist mascots, stage characters, and anniversary goods. Shape, fabric, embroidery, expression, and accessories require sample approval.

View Plush & Mascot Manufacturing

Five collection cards coordinated with separate member colors

Photo Cards & Ticket Holders

For idol events, theatre productions, fan meetings, attendance bonuses, random sales, and sets.

Discuss Paper and Card Goods

Live-support fan set featuring five members and a group emblem

Light-Stick & Fan Storage Accessories

Consider light-stick pouches, fan cases, straps, and protective covers for event carrying and storage.

View Fan-Support Storage Ideas

SALES SCENES

Recommended merchandise mixes by event type

Solo concerts, idol events, theatre productions, fan meetings, anniversaries, and tours create different purchase motivations and operating requirements. Build each assortment around a lead product and supporting items.

Solo Concert

Tour towel + T-shirt + tote bag + acrylic keychain

Unify the key visual and tour logo, with easy-to-identify packaging.

Idol Event

Member acrylic stand + random badge + photo card + mini towel

Separate member SKUs and random-packing rules for clear warehouse and sales control.

Theatre or Musical

Cast acrylic stand + production accessory + ticket holder + tote bag

Organize production, role, and cast relationships and plan stock through the performance period.

Fan Meeting

Photo card + acrylic keychain + pouch + attendance gift

Focus on compact products that remain as a record of participation.

Anniversary Performance

Commemorative plush + limited acrylic stand + embroidered towel + presentation box

Allow enough time for limited-edition presentation, approval, and special packaging.

Nationwide Tour

Tour T-shirt + venue charm + towel + tote bag

Separate common and venue items, then allocate cartons, online inventory, and replenishment stock.

Five-member acrylic diorama set mounted on one shared stage base
Anniversary and stage projects can combine the full group into one commemorative product.
Two sizes of the original five-color PRISM mascot plush sample
An original mascot extends the range into plush, PVC, and mobile accessories.

OEM PRODUCTION FLOW

OEM production flow for live and event merchandise

Each category follows a different manufacturing process, but all categories must fit one event schedule. Final approval is treated as the condition for production, followed by inspection, packing, allocation, and shipment.

01 Project BriefConfirm date, sales channels, products, budget, quantities, destination, and operating conditions.
02 Product & SKU PlanningList categories, members, cast, artwork, colors, sizes, and random goods.
03 Specification & QuoteConfirm material, size, printing, processing, quantity, packing, cartons, and transport.
04 Approval SamplesReview color, logo, artwork position, size, sewing, accessories, and packaging.
05 Revision & Final ApprovalRecord revisions and freeze the approved mass-production specification.
06 Mass ProductionTrack category-specific processes and identify changes or delays.
07 Inspection, Packing & AllocationCheck appearance, quantity, labels, SKU, pack quantity, and venue markings.
08 Shipment to JapanShip to the agreed warehouse, merchandise company, or other destination.

Delivery methods are proposed after the destination, receiving conditions, and required date are confirmed. Direct delivery to every venue cannot be guaranteed.

REVERSE SCHEDULING

Scheduling backward from the performance date

The required date is not simply the factory completion date. Planning must include Japanese warehouse intake, local inspection, customs clearance, and venue delivery. Approval deadlines and the production start date should therefore be fixed by working backward from the performance.

  1. Performance date
  2. Venue delivery
  3. Japan warehouse intake
  4. Customs & international transport
  5. Pre-shipment inspection
  6. Individual packing & allocation
  7. Mass production
  8. Final approval
  9. Sample revisions
  10. Initial sample
  11. Specification confirmation

Factors That Affect the Schedule

  • Artwork submission timing
  • Approval feedback period
  • Number and scope of sample revisions
  • Late SKU, quantity, or packaging changes
  • Japanese and Chinese holidays and logistics
  • Capacity during peak event seasons

When the Required Date Is Close

Products can be divided into priority venue items, later-delivery items, and online-only items. Simplifying complex specifications or using existing product constructions may also be considered by product.

SKU MANAGEMENT

How are member, cast, design, color, and size SKUs managed?

Each SKU is defined as a combination of product category, member or cast member, artwork, color, size, and packaging. Production quantity, venue allocation, online inventory, and carton quantity are managed at SKU level to reduce packing and shipping errors.

Multiple live-merchandise categories and member SKUs organized on a Chinese OEM factory specification table
Member colors, product categories, and packaging requirements are linked in one control sheet before production.

Tour T-Shirt SKU Example

Tour T-shirt / Black / M
Tour T-shirt / Black / L
Tour T-shirt / Black / XL
Tour T-shirt / White / M
Tour T-shirt / White / L
Tour T-shirt / White / XL

Acrylic Stand SKU Example

Acrylic stand / Member A / Standard costume
Acrylic stand / Member A / Tour costume
Acrylic stand / Member B / Standard costume
Acrylic stand / Member B / Tour costume
Acrylic stand / Venue exclusive / Group artwork
Control ItemWhat Is ConfirmedOperational Purpose
SKU codeProduct, artwork, color, and size identificationUnify sales lists, stock sheets, and carton markings
Production quantityMass-production and reserve quantities by SKUAllocate stock according to sales plans
Individual packagingProduct name, size, JAN code, identification labelPrevent sales-counter mix-ups
Carton quantityUnits per carton and mixed-SKU conditionsImprove venue delivery and unpacking
Delivery allocationVenue, warehouse, online, and reserve quantitiesControl inventory by channel

BLIND & SET PACKAGING

Random goods, blind packaging, and product sets

Badges, acrylic charms, photo cards, stickers, and small PVC goods can be sold as random assortments or sets. Before production, define designs, quantity per design, insertion rules, outer bag, set contents, inner-box quantity, and carton markings.

Blind bags, display packaging, badges, and acrylic charms organized as one random-merchandise system
Random goods should be designed as a system covering the product, blind bag, display unit, inner box, and SKU identification.

Random Goods

  • Total designs and quantity per design
  • Standard and rare designs
  • Fully random or specified ratio
  • Shared or design-specific outer bags
  • Internal identification code

Product Sets

  • Items included in each set
  • Member- or cast-specific sets
  • Complete-content checking method
  • Special box, card, band, and seal
  • SKU distinction from single products

Carton Control

  • Units per carton
  • Design-separated or mixed packing
  • Carton number and total cartons
  • Venue, warehouse, or online destination
  • Required unpacking labels

Production quantities and insertion rules are confirmed in advance. We do not make unsupported guarantees of perfectly even random distribution.

PACKAGING & INSPECTION

Packaging, inspection, and allocation for venue sales

A finished product is not yet ready for event sales. Individual packing, product identification, quantity checks, venue allocation, and carton labels must be completed so sales and warehouse teams can verify contents efficiently.

Packaging

  • OPP bags, blind bags, and hanging bags
  • Backing cards, product labels, and JAN labels
  • Gift and commemorative boxes
  • Multi-item set packaging
  • Tamper seals and closure methods

Inspection

  • Artwork, print position, and color
  • Size, shape, and components
  • Sewing, dirt, scratches, and damage
  • Packing contents, labels, and quantities
  • Match between SKU and carton label

Allocation Units

  • Venue and performance date
  • Product, member, and cast member
  • Color and size
  • Warehouse and merchandise operator
  • Venue, online, and reserve inventory
Live-merchandise caps embroidered with a five-color group emblem
Thread color, position, outline, stitching, and cap color are checked against the approved standard.
Phone cases and grips featuring the VELLUNEA emblem and PRISM mascot
Mixed-material products require checks of shape, bonding, components, and compatible-device labeling.

Outer cartons can show the project name, product name, SKU, quantity, carton number, destination, and unpacking priority. Final markings follow the receiving warehouse’s required format.

TOUR DELIVERY

Delivery and inventory allocation for nationwide tours

Tour projects may require venue-specific cartons, separate shipments for opening and later performances, and independent venue and online inventory. The shipment plan is organized after confirming the Japanese receiving operation and domestic logistics.

01

Central Warehouse Delivery

Deliver all stock to one Japanese warehouse for domestic venue distribution.

02

Venue-Specific Cartons

Prepare venue cartons at the factory to reduce warehouse re-sorting.

03

Opening and Later Dates

Prioritize opening stock and consider later stock as a separate lot or shipment.

04

Venue and Online Inventory

Separate venue, post-event online, fan-club, and reserve cartons.

05

Reorders After Initial Sales

Review repeat production based on material, specification, quantity, and required date.

06

Venue Delivery Conditions

Check loading entrance, time window, vehicle, consignee, documents, and carrier.

Live merchandise inspected and divided into venue and e-commerce cartons at a Chinese OEM factory
After inspection, products are divided into VENUE A, B, C, and online inventory with venue-specific labels and quantities.

Direct venue delivery depends on venue rules, delivery timing, transport conditions, and the Japanese receiving system. Delivery to a designated warehouse or merchandise company is normally confirmed first.

PROJECT EXAMPLES

Examples of live and stage merchandise projects

Even when the final assortment is undecided, products can be planned from the event format, performer count, schedule, sales method, and budget.

Produce acrylic stands and random badges for ten members for venue sales on a nationwide tour.
Pack an embroidered towel, commemorative plush, and limited acrylic item in an anniversary concert box.
Produce acrylic stands by cast member and role, then allocate quantities by theatre.
Develop ticket holders, bags, and commemorative accessories for a musical production.
Individually pack attendance-only photo cards and acrylic keychains for a fan meeting.
Deliver member-specific fan-club sets in a condition suitable for e-commerce fulfillment.
Produce tour-venue and post-event online stock together with separate cartons and inventory sheets.
Deliver city-exclusive charms with venue-specific quantities and carton markings.
Repeat popular T-shirt sizes and member items that sell out at the opening performance.
Split categories between warehouses, merchandise operators, and e-commerce companies.

FAQ

Frequently asked questions about live merchandise OEM

These answers cover event dates, SKU management, approvals, packing, and delivery. Actual feasibility is confirmed after reviewing specifications, quantities, SKU count, required date, and delivery conditions.

Our performance date is fixed. Can you assess whether production can be completed in time?

Yes. We assess the required arrival or Japanese warehouse intake date rather than only the performance date. Share the products, quantities, approval requirements, packaging, and destination so feasibility can be reviewed by product.

Can you manufacture a project with many members, cast members, and SKUs?

Yes. Members, cast, artwork, colors, sizes, and packaging are organized in an SKU table. Please provide the product list and quantity for each SKU.

Can T-shirts be packed and cartoned by size?

Yes. We confirm body, color, size, printing, individual label, and carton quantity, then organize size-separated or approved mixed cartons.

Can you make random badges and random acrylic goods?

Yes. We confirm designs, quantity by design, insertion ratio, outer bag, internal identification, set quantity, and sales method.

Can towels, acrylic goods, and bags be ordered together?

Yes. Their different processes are combined in one schedule with clear approval deadlines and production start conditions.

Can samples be submitted for artist or rights-holder approval?

Yes. Samples can check color, shape, size, printing, sewing, and accessories. Confirm the approval method, sample count, and revision deadline.

Can cartons be divided by nationwide-tour venue?

When venue quantities and carton markings are confirmed, allocation can follow the supplied instructions after confirming destination and warehouse rules.

Can venue inventory and online inventory be separated?

Yes. Venue, post-event online, fan-club, and reserve quantities can be placed in separate cartons even when they use the same SKU.

Can sold-out goods be reordered?

Feasibility depends on specification, material, quantity, and required date. We review the original standard and assess whether the required SKUs can be repeated.

What information is required for a quotation?

Please share the event date, products, sizes, quantities, SKU count, artwork, packaging, destination, and required date to the extent available.

RELATED PAGES

Related resources for planning event merchandise

Review product specifications, the production process, common questions, and adjacent solution pages. Where an English product page is not yet available, the existing working link is retained rather than creating a dead link.

CONTACT & FREE QUOTE

Discuss OEM production for your live, stage, or event merchandise

If the event date, products, number of members or cast members, estimated quantities, sales method, packaging, and destination are known, please share the available information.

If the assortment or quantities are undecided, we can begin with the event type, schedule, budget, and expected retail-price range. We will organize feasible products and a production approach for venue sales, tours, stage productions, fan meetings, and online sales.